Sony and Panasonic officially have revealed plans to collaborate on the production of next-generation OLED HDTV technology, with mass production slated to begin in 2013.

The companies said the arrangement will allow them to share each other’s core and printing techniques for use in the mass production of HDTV-sized OLED panels, while each company develops and commercialize “its own competitive, high-performance, next-generation OLED televisions and large-sized displays.”

 The companies said they plan to jointly develop printing method-based OLED technology, which will be suitable for low-cost mass production of large, high-resolution OLED panels and modules.

Sony launched the first commercially distributed OLED TV in 2007 with an 11-inch model, and added a 25-inch professional OLED monitor in 2011, and continued to develop products and mass-produce OLED displays utilizing deposition technologies.